The story of Upcycled began with a single mission: to protect Earth and all of its adventures, five water bottles at a time. Every frame in the collection is designed through a process that repurposes, or upcycles, single-use plastics to reduce the impact they have on the land we love to explore, the air we breath and the oceans we love to surf. Each pair represents five 100% recycled water bottles, each bottle is then reduced to chips, separated and washed, before the injection molded frame takes shape.
